good natured Products Inc. Appoints New Board Member on December 13, 2022

December 13, 2022 — (Vancouver, BC) good natured Products Inc. (the “Company” or “good natured®“) (TSX-V: GDNP) (OTCQX: GDNPF), a North American leader in plant-based products, is pleased to announce the appointment of Keith Spencer to the good natured® board of directors, effective December 13, 2022.

Recognized for his extensive involvement and commitment to entrepreneurs and the community, Mr. Spencer is a sought-after expert on technology, venture capital funding, and high-growth commercialization, including outsourcing, e-commerce and intellectual property law.

As past Co-Leader of the Start-Up & Emerging Company Services group at Fasken, a major multinational law firm, Keith’s expertise and industry leadership have earned him recognition and honors such as Best Lawyers in Canada for Technology Law (2012-2023), Best Lawyers in Canada for Information Technology Law (2009-2023), and Vancouver Technology Law Lawyer of the Year (2015). Keith is also the recipient of the BC Technology Industry Association’s Bill Thompson Lifetime Achievement Award for his exemplary efforts and passion for entrepreneurs.

Mr. Spencer has served on numerous emerging technology boards and represented many of British Columbia’s most successful technology companies and/or their investors through multiple rounds of funding, periods of exceptional commercial growth, and has acted for management and shareholders in many of British Columbia’s highest profile technology M&A transactions.

Subsequent to this announcement and as noted in the Company’s information circular relating to its Annual General Meeting in July 2022, Mr. Michael Thomson will retire from the Company’s board of directors on or about December 31, 2022.

“I would like to express my sincere gratitude and appreciation to Mr. Thomson, who has served with utmost dedication on our board since we first went public in 2015. We will certainly miss his vast expertise, boundless energy and guidance as we evolved on the TSX Venture Exchange,” said Paul Antoniadis, Executive Chair & CEO of good natured®. “We’re equally thrilled to welcome Keith with his extensive experience advising companies with ambitious commercial growth objectives, like ourselves.”

“I share Paul and his team’s passion for finding new ways to make everyday products and packaging from renewable materials that are recyclable or biodegradable,” stated Keith Spencer. “I’ve long believed in the Company’s vision to commercialize innovative biotechnology that can reduce plastic pollution and was an early investor prior to the Company going public. I’m looking forward to joining the board and rolling up my sleeves to help good natured® take its next big steps.”

Paul Antoniadis added: “At our heart, good natured® is a technology company that’s combining industry-leading plant-based material expertise with consumer-oriented supply chains and sales channels to make cleantech more accessible to the mainstream market. For those who know Keith personally, you know his approachable – I’ll say it, “good natured” – style of doing business will keep us centred on our objective of becoming North America’s leading earth-friendly product company and maximizing our positive environmental impact.”

The good natured® corporate profile can be found at: investor.goodnaturedproducts.com

About good natured Products Inc.
good natured® is passionately pursuing its goal of becoming North America’s leading earth-friendly product company by offering the broadest assortment of plant-based products made from rapidly renewable resources instead of fossil fuels. The Company is focused on making it easy and affordable for business owners and consumers to shift away from petroleum to better everyday products® that use more renewable materials, less fossil fuel, and no chemicals of concern.

good natured® offers over 400 products and services through wholesale, direct to business, and retail channels. From plant-based home organization products to certified compostable food containers, bio-based industrial supplies and medical packaging, the Company is focused on making plant-based products more readily accessible to people as a means to create meaningful environmental and social impact.

Learn more about good natured® at goodnaturedproducts.com

On behalf of the Company:
Paul Antoniadis – Executive Chair & CEO
Contact: 1-604-566-8466

Investor Contact:
Spencer Churchill
Investor Relations
1-877-286-0617 ext. 113
invest@goodnaturedproducts.com

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibilities for the adequacy or accuracy of this release

Cautionary Statement Regarding Forward-Looking Information

Information regarding the anticipated retirement date of Mr. Thomson associated with the Company’s information circular related to its Annual General Meeting, and specifically that Mr. Thomson would remain in place for thirty days following the appointment of a replacement director to facilitate a transition, may constitute forward-looking information within the meaning of securities laws. By their nature, forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause our actual results, performance or achievements, or other future events, to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements.

When relying on the Company’s forward-looking statements and information to make decisions, investors and others should carefully consider the foregoing factors and other uncertainties and potential events. The Company has assumed that the material factors referred to herein will not cause such forward-looking statements and information to differ materially from actual results or events. However, there can be no assurance that such assumptions will reflect the actual outcome of such items or factors.

Other than as required under securities laws, we do not undertake to update this information at any particular time.

Forward-looking information contained in this news release is based on our current estimates, expectations, and projections, which we believe are reasonable as of the current date. The reader should not place undue importance on forward-looking information and should not rely upon this information as of any other date. All forward-looking information contained in this news release is expressly qualified in its entirety by this cautionary statement.