eco-friendly
ee·kow·frend·lee
eco-friendly
Eco-friendly packaging combines material and design choices to reduce environmental impact. Considering these together will provide the most benefit.
know thy customer
flip for moreDon't skip the basics! Keep both the end consumer and retailer requirements in mind to choose the best materials and design features for your packaging.
get the guide bookbioplastic
bai·ow·pla·stuhk
bioplastic
Plastic is still plastic, even if it’s made from plants. It’s amazing what can be made from renewable, bio-based ingredients to lessen the load on our limited petroleum resources.
get market savvy
flip for moreDon't let regulations sneak up on you! Make sure your packaging complies with sustainable material or waste management requirements.
get the guide booklooks are everything
flip for moreOur Ready-to-Eat Report found that 86% of consumers are more likely to buy your product if they can see it first.
get the guide bookfresh is best
flip for moreBoth your packaging materials and design choices play an important role in keeping your products looking fresh and perky.
get the guide bookbiodegradable
bai·ow·duh·gray·duh·bl
biodegradable
This term means it will eventually break down, but there’s no standardized timeline. That means even Aunt Karen’s pound cake is technically biodegradable!
function first
flip for moreMake sure your packaging seals well, resists crushing and stacks or hangs reliably to keep your goodies in tip-top shape.
get the guide bookfocus on fit
flip for morePackaging with no wasted space and a snug fit will help prevent damage and can lower your shipping footprint.
get the guide bookselect good ingredients
flip for moreProduct visibility, freshness and protection should top must-have list, and even then you’ve got multiple great material options.
get the guide bookcompostable
kuhm·pow·stuh·bl
compostable
Compostable packaging in North America should be third party certified to break down into soil in a commercial composting facility within a set timeframe.
recyclable
ruh·sai·kuh·luh·bl
recyclable
"Recyclable packaging" generally means it's widely collected by curbside recycling programs. It's a tiny fraction of the mountain of stuff that gets tossed in the bin!
plan for the end
flip for moreKeep your material choices streamlined to increase the chances your packaging will get properly recycled or composted.
get the guide booklocation, location, location
flip for moreWorking with a local manufacturer can help lower your carbon footprint, and sometimes also shorten your lead times!
get the guide bookreusable
ree·yoo·zuh·bl
reusable
Reusables are designed to be used multiple times. Big time 🙌. But getting the reusables to the right place at the right time is never a slam dunk!
keep it simple
flip for moreFocus your marketing messages on straight forward benefits to share the boss sustainability moves you're making!
get the guide book